Skip to main content

888 Purchases BetBright to Boost Growth in Sports Betting

Recently updated on March 4th, 2019

F888 Holdings Plc announced its acquisition of BetBright, an online sports betting platform for £15 million. 888 purchased the sports betting website to improve its product and technology competencies. Additionally, the new addition will support 888’s longstanding development strategy for its bookmaking business. This is the third purchase deal that 888 has announced in recent months. The company bought a portfolio of online bingo operations previously owned by JPJ Group for £18 million in February 2019. Late last year, they also took full control over All American Poker Networks, as they bought the remaining 53% in the unit from its joint project partners.

888 Purchases BetBright to Boost Growth in Sports Betting

More about BetBright

BetBright, which is based in Dublin, advances and operates its own branded online sports gambling and casino platforms. The company’s office will be merged into 888. Acquisition of the sports betting platform provider and operative also comes as 888 is observing to glue its 888Sport brand across manifold regulated in the jurisdiction. Added to this, the web gambling giant is interested in growing its presence across the US. After the Supreme Court struck down an established federal ban on sports betting.

Presently, 888’s sports betting product is available in Delaware, Nevada and New Jersey. The online gambling group signed a sponsorship deal with NFL franchise New York Jets last September. Thanks to that partnership, 888 has managed to secure brand exposure at MetLife Stadium in NJ where the team plays its home matches. More so, this sports betting platform would be a big boost to 888’s bid. They intend to expand across the United States as more states are considering the legalization of sports betting within their borders.

Mr. Pazner said that 888 still remains committed to its policy to be a “worldwide leader in the online bookmaking market by driving organic development across all regulated markets, reinforced by value-accretive M&A.”

So, keep visiting New Zealand Casinos for more gambling news.

More Casino News 

Published by March 4, 2019 Categorie(s): Latest News, New Zealand, North Island, South Island

About the Author

More Posts from Mark. Mark's Webseite.

Related Posts

NETENT Creates Ozzy Osbourne Pokie

Published by February 10, 2019 Categorie(s): Big Wins, Latest News, New Zealand, North Island, South Island

Ozzy Osbourne NetEnt Slot

Recently updated on February 10th, 2019An upcoming Ozzy Osbourne themed pokie game from Netent is the buzz this week. The casino game developer released a press statement announcing the development. This is a treat for fans of Rock and pokies alike. The famous rock singer Ozzy also know as The Prince of Darkness will have […]

Sporting Index losing NZ$59 000 to Bad Maths

Published by July 16, 2018 Categorie(s): Latest News, New Zealand, North Island, South Island

Sporting Index Lost NZ$59 000 on a Slip-Up – NZ Betting News

Recently updated on July 16th, 2018In the run-up to Sunday’s final, some UK bookmakers were a little too optimistic about goals. One bookie, Sporting Index, overestimated the amount of disallowed goals during the FIFA World Cup. This estimation was eventually exploited by one player, and the sportsbook is now liable for US$40 000(NZ$59 000) in […]

New eSports Arena to Open at Luxor Casino in 2018

Published by January 17, 2018 Categorie(s): Big Wins, Latest News, New Zealand, North Island, South Island

Luxor Casino eSports Arena - New Zealand

Recently updated on January 17th, 2018The success of eSports in 2017 has motivated many casino operators to cash in on the worldwide phenomena. With the expected inclusion of eSports in major sporting events like the Olympics, it’s no wonder that casino operators are considering buying into these events. MGM Resorts’ will be the first to […]

Tabcorp Apparently Lodges Complaint Against Lottoland

Published by February 8, 2019 Categorie(s): Big Wins, Bonus Codes, High Payouts, Latest News, New Zealand, North Island, Promotions, South Island

Tabcorp complains against Lottoland Jackpot Betting

Recently updated on February 8th, 2019Tabcorp has reportedly filed a complaint against Lottoland for its latest offering. Known as Jackpot Betting, many rivals are unhappy with Lottoland. Tabcorp has reportedly become the latest company to file a complaint to the Australian Communications and Media Authority. Lottoland claims that as many as 750 000 gamblers use their […]

Best Malta Licensed Casinos NZ

Published by May 14, 2019 Categorie(s): Latest News, New Zealand, North Island, South Island

malta gaming authority casinos

Recently updated on May 14th, 2019The Malta Gaming Authority (MGA) is one of the most trusted gambling regulators in the world. You can find Malta casinos almost anywhere in the world. They are famous for providing licences to casino operators to offer gambling activities in a country where they do not physically reside. All of […]